Operation Mindfuck or OM is an important practice in the humorous religion, Discordianism. The term was coined by Robert Anton Wilson in the Illuminatus trilogy of novels and was elaborated on in the Apocrypha Discordia. It is most often manifested as a decentralized campaign of civil disobedience, activism, art movements, especially performance art and guerilla art, culture jamming, graffiti and other vandalism, practical jokes, hoaxes, reality hacking, chaos magic, trolling and anything else that is believed to bring about social change through disrupting paradigms and thus forcing the victim to question the parameters of one's reality tunnel, the end result intending to be a society in which the creative aspects of both order and chaos are embraced. There is a disagreement among Discordians as to whether or not they should seek to improve society or completely topple it, while other Discordians take the more cynical and self-deprecating approach that the practice is in fact only for entertainment and passing it off as anything else is pompous.
Because much of Operation Mindfuck itself involves hyperbole and exaggeration in regard to discussing the Discordian Society, it is difficult to determine the actual scale of the campaign, be it large or practically non-existent.
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